Bloom – Play, Connect, Create

The emergence of concrete applications of circular economic ideas—ideas increasingly concerned, if they are to continue existing, with the consequences of their actions—suggests that a long-standing assumption guiding human evolution may finally be giving way.

The belief that the market alone should guide human evolution—based on the idea that competition is the sole engine of progress, measurable only through profit—appears increasingly insufficient.

Another vision is emerging.  A vision already present in science and technology, mediated through reference systems drawn from the natural world: more human, free from notions of periphery or waste, and closer to physiological balance.

This vision recognizes the genetic necessity of collaboration between individuals and societies—collaboration that shares both advantages and consequences, as in a single public square: a community, a family of equals evolving together as a system.

From this perspective emerges a political implication: the call for a new social pact. 

A pact similar to that of a community or a family, where the life of each member has value in itself—not according to capacity, status, or fortune—and where the happiness of some can never be built upon the loss or ruin of others.

These principles resonate with the idea of Global Citizenship articulated within the United Nations 2030 Sustainable Development Goals.
For this reason, we aim to create a long-term artistic game / experiment.

Groups of citizens and students from different European countries—guided by artists and researchers rooted in their own territories—will collaborate, learn, and build together.

Their goal is to develop a shared model—first virtual, then physical—of a utopian space where artistic and technical projects can be collectively imagined and realized.
The site / cultural center will also function as a research space and production infrastructure for artists and researchers.


Objective


To reconcile the dream of possibility with its concrete realization.

To map and connect cultural needs and local talents, knowledge and ideas, and productive resources, in order to create an international center for artistic and scientific creation and exchange.

At its core, the project seeks to restore a sense of adventure in living—through bold and complex processes of cultural creation and production.
Processes that would normally be considered unrealistic or uneconomical, made possible by bringing together resources from sectors of society that rarely interact.

This approach demonstrates a simple but often forgotten truth:
collaboration between human beings is more efficient—and more humane—than perpetual competition.
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